The Craftsman brand has been a staple in the world of lawn and garden equipment for decades, with its mowers being a favorite among homeowners and professionals alike. However, the brand has undergone significant changes in recent years, leaving many to wonder who is behind the production of Craftsman mowers today. In this article, we will delve into the history of the Craftsman brand, its evolution, and ultimately, who makes Craftsman mowers now.
A Brief History of Craftsman
The Craftsman brand was first introduced in 1927 by Sears, Roebuck and Co., one of the largest retailers in the United States at the time. The brand was created to provide high-quality tools and equipment to the masses, with a focus on durability, reliability, and affordability. Over the years, Craftsman became synonymous with excellence in the world of lawn and garden equipment, with its mowers being a top choice among consumers.
The Rise of Craftsman Mowers
Craftsman mowers quickly gained popularity due to their reliable performance, ease of use, and affordable prices. The brand offered a wide range of mowers, from basic push mowers to high-end riding mowers, catering to the needs of different consumers. Craftsman mowers were also known for their innovative features, such as adjustable handlebars, powerful engines, and advanced cutting systems.
Challenges Faced by Sears
In the early 2000s, Sears, the parent company of Craftsman, began to face significant challenges, including increased competition from online retailers and big-box stores. The company struggled to adapt to the changing retail landscape, leading to a decline in sales and profitability. As a result, Sears was forced to explore new strategies to remain competitive, including the potential sale of its beloved Craftsman brand.
The Sale of Craftsman to Stanley Black & Decker
In 2017, Sears announced that it had reached an agreement to sell the Craftsman brand to Stanley Black & Decker, a leading global manufacturer of tools and storage solutions. The deal, worth approximately $900 million, marked a significant shift in the history of the Craftsman brand. Under the terms of the agreement, Stanley Black & Decker acquired the rights to the Craftsman brand, including its intellectual property, trademarks, and existing inventory.
Stanley Black & Decker’s Vision for Craftsman
Stanley Black & Decker has stated that it plans to expand the Craftsman brand beyond its traditional roots in lawn and garden equipment. The company aims to leverage the brand’s reputation for quality and reliability to enter new markets, including outdoor power equipment, tools, and storage solutions. Stanley Black & Decker has also committed to investing in new product development and improving the overall customer experience for Craftsman consumers.
Manufacturing Partnerships
Stanley Black & Decker has partnered with several manufacturers to produce Craftsman mowers, including MTD Products, a leading global manufacturer of outdoor power equipment. MTD Products has been producing Craftsman mowers for several years and will continue to do so under the new ownership structure. Other manufacturing partners include Husqvarna Group and Briggs & Stratton, which will also contribute to the production of Craftsman mowers.
Current Craftsman Mower Offerings
Today, Craftsman offers a wide range of mowers, including gas-powered, electric, and battery-powered models. The brand’s mower lineup includes walk-behind mowers, riding mowers, and zero-turn mowers, catering to the needs of different consumers. Craftsman mowers are known for their high-quality cutting systems, powerful engines, and advanced features, such as adjustable handlebars and mulching capabilities.
Notable Models
Some notable Craftsman mower models include the Craftsman 37412, a gas-powered walk-behind mower with a 21-inch cutting deck, and the Craftsman 27138, a zero-turn mower with a 46-inch cutting deck and a powerful 23 HP engine. The brand also offers a range of electric and battery-powered mowers, which provide a more environmentally friendly and cost-effective alternative to traditional gas-powered models.
Conclusion
In conclusion, the Craftsman brand has undergone significant changes in recent years, with Stanley Black & Decker acquiring the brand in 2017. Today, Craftsman mowers are produced by several manufacturing partners, including MTD Products, Husqvarna Group, and Briggs & Stratton. The brand continues to offer a wide range of high-quality mowers, catering to the needs of different consumers. With its rich history, commitment to quality, and innovative features, Craftsman remains a top choice among homeowners and professionals alike.
Future Outlook
As the lawn and garden equipment market continues to evolve, Craftsman is well-positioned to remain a leading player. With Stanley Black & Decker’s investment in new product development and customer experience, the brand is expected to expand its offerings and improve its market share. Whether you’re a loyal Craftsman customer or a new homeowner looking for a reliable mower, the brand’s reputation for quality and reliability makes it an excellent choice.
The following table provides a summary of the current Craftsman mower offerings:
| Model | Type | Cutting Deck Width | Engine Power |
|---|---|---|---|
| Craftsman 37412 | Gas-Powered Walk-Behind | 21 inches | 150cc |
| Craftsman 27138 | Zero-Turn | 46 inches | 23 HP |
| Craftsman 37912 | Electric Walk-Behind | 20 inches | 13 Amp |
The Craftsman brand has come a long way since its inception in 1927, and its mowers continue to be a popular choice among consumers. With Stanley Black & Decker at the helm, the brand is poised for continued success and growth in the years to come.
Who currently manufactures Craftsman lawn mowers?
The production of Craftsman lawn mowers has undergone significant changes over the years. Historically, Craftsman was a brand owned by Sears, Roebuck and Co., and its products were manufactured by various companies, including Husqvarna, Briggs & Stratton, and MTD Products. However, in 2017, Sears sold the Craftsman brand to Stanley Black & Decker, a leading global manufacturer of tools and storage solutions. As a result, Stanley Black & Decker has partnered with several companies to manufacture Craftsman lawn mowers.
Today, Craftsman lawn mowers are manufactured by a combination of companies, including MTD Products, Husqvarna, and Briggs & Stratton. These manufacturers produce a wide range of Craftsman lawn mowers, from walk-behind models to zero-turn mowers, using their own production facilities and supply chains. Despite the changes in ownership and manufacturing partnerships, Craftsman lawn mowers continue to be popular among consumers, known for their quality, durability, and affordability. By partnering with reputable manufacturers, Stanley Black & Decker aims to maintain the high standards of the Craftsman brand while expanding its product offerings and reach in the market.
What happened to the quality of Craftsman mowers after the brand change?
The quality of Craftsman lawn mowers has been a topic of discussion among consumers and enthusiasts, particularly after the brand change in 2017. Some users have reported concerns about the quality and performance of newer Craftsman models, citing issues such as reduced durability, lower-quality materials, and decreased reliability. However, it’s essential to note that Stanley Black & Decker has taken steps to address these concerns, investing in quality control measures and working closely with its manufacturing partners to ensure that Craftsman products meet high standards.
Despite some negative reports, many users have reported positive experiences with newer Craftsman lawn mowers, praising their performance, features, and value for money. Stanley Black & Decker has also introduced new technologies and innovations to the Craftsman brand, such as advanced engine designs, improved cutting systems, and enhanced ergonomics. By focusing on quality, innovation, and customer satisfaction, the company aims to maintain the trust and loyalty of Craftsman fans while attracting new customers to the brand. As with any product, it’s crucial to research and read reviews from multiple sources to get a well-rounded understanding of the quality and performance of Craftsman lawn mowers.
Are Craftsman mowers still made in the USA?
The question of whether Craftsman lawn mowers are still made in the USA is a common one. While some Craftsman products are indeed manufactured in the United States, others are produced in countries such as China, Mexico, or Sweden, depending on the manufacturing partner and specific product line. MTD Products, one of the primary manufacturers of Craftsman lawn mowers, operates several production facilities in the United States, including in Ohio, Tennessee, and Kentucky. However, the company also has international manufacturing operations, which may be involved in producing certain Craftsman models.
For consumers who prioritize buying American-made products, it’s essential to research the specific Craftsman model they’re interested in and check its country of origin. Some Craftsman lawn mowers may be labeled as “Assembled in the USA” or “Made in the USA with global components,” indicating that while the final assembly or manufacturing process takes place in the United States, some parts or materials may be sourced from international suppliers. By understanding the manufacturing process and supply chain, consumers can make informed decisions about their purchases and support American manufacturing when possible.
Can I still buy Craftsman mowers at Sears?
Although Sears, Roebuck and Co. sold the Craftsman brand to Stanley Black & Decker in 2017, Sears stores continue to carry a selection of Craftsman lawn mowers and other products. However, the range of available models and products may be limited compared to what was offered in the past. Sears has expanded its online marketplace to include Craftsman products from various manufacturers, allowing customers to browse and purchase a broader range of items. Additionally, Sears offers services such as product assembly, maintenance, and repair for Craftsman lawn mowers, providing ongoing support to customers.
It’s worth noting that Sears has faced significant challenges in recent years, including store closures and restructuring efforts. As a result, the availability of Craftsman products at Sears stores may vary depending on location and region. Consumers can visit the Sears website or check with their local store to confirm availability and pricing for specific Craftsman lawn mowers. Alternatively, customers can also purchase Craftsman products from other retailers, such as Lowe’s, Home Depot, or online marketplaces like Amazon, which often offer a wider selection and competitive pricing.
How do I determine the quality of a Craftsman mower?
Determining the quality of a Craftsman lawn mower involves evaluating several factors, including the materials used, engineering design, and manufacturing process. Consumers can start by researching the specific model they’re interested in, reading reviews from multiple sources, and checking the product’s specifications and features. Look for indicators of quality such as heavy-duty construction, robust engines, and high-quality cutting systems. Additionally, check the warranty and support offered by the manufacturer, as this can provide peace of mind and protection for the consumer.
Another way to assess the quality of a Craftsman lawn mower is to inspect the product in person, if possible. Check the build quality, look for any signs of poor assembly or low-quality materials, and test the mower’s performance and features. It’s also essential to consider the price point and compare it to similar products from other manufacturers. While Craftsman lawn mowers are generally known for their value and affordability, some models may offer more advanced features or higher-quality components, which can justify a higher price. By carefully evaluating these factors, consumers can make an informed decision and choose a high-quality Craftsman lawn mower that meets their needs and budget.
Are Craftsman mowers compatible with other brands’ parts and accessories?
The compatibility of Craftsman lawn mowers with other brands’ parts and accessories can vary depending on the specific model and manufacturer. In general, Craftsman mowers may share common components or designs with other brands, particularly if they are produced by the same manufacturing partner. For example, MTD Products, which manufactures many Craftsman lawn mowers, also produces lawn tractors and zero-turn mowers for other brands, such as Cub Cadet and Troy-Bilt. As a result, some parts or accessories may be interchangeable between these brands.
However, it’s crucial to verify compatibility before attempting to use parts or accessories from other brands on a Craftsman lawn mower. Using incompatible or non-genuine parts can void the warranty, compromise performance, or even cause safety issues. Consumers should consult the owner’s manual, contact the manufacturer’s customer support, or visit an authorized dealership to determine which parts and accessories are compatible with their Craftsman lawn mower. By using genuine or approved parts and accessories, consumers can ensure optimal performance, safety, and reliability for their Craftsman mower.
What kind of warranty and support does Craftsman offer for its mowers?
Craftsman offers a comprehensive warranty and support program for its lawn mowers, which varies depending on the specific model and manufacturer. Typically, Craftsman mowers come with a limited warranty that covers defects in materials and workmanship for a specified period, usually ranging from 2 to 5 years. Some models may also offer extended warranty options or premium support services, such as priority customer support, on-site repair, or maintenance packages. Consumers can visit the Craftsman website or contact the manufacturer’s customer support to learn more about the warranty and support options available for their specific model.
In addition to warranty coverage, Craftsman also provides various resources and support services to help consumers maintain and repair their lawn mowers. These resources may include online owner’s manuals, troubleshooting guides, repair tutorials, and FAQs. Consumers can also contact Craftsman’s customer support team for assistance with parts ordering, repair scheduling, or technical questions. By offering a comprehensive warranty and support program, Craftsman aims to provide peace of mind and protection for its customers, ensuring they can enjoy their lawn mowers for years to come.